10 Tips for Writing Bankruptcy Newsletters and Alerts That Get Read

“Here’s how to write marketing material that stands out, keep readers engaged, and generate business.”

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CEO, Fishman Marketing, Inc. (Chicago, IL)

Ross Fishman. Of Counsel magazine called Ross “the nation’s foremost expert on legal marketing.” He specializes in strategy, branding, websites, and marketing training for law firms. A former litigator and marketing partner, he has helped 250 law firms dominate their markets and trained over 20,000 lawyers on six continents in leading-edge marketing techniques. He also acts as the part-time outside CMO for firms looking to dramatically upgrade their marketing.

A Fellow of the College of Law Practice Management and Kentucky Colonel, Ross was the first inductee into the Legal Marketing Association’s “Hall of Fame.” He has written five popular legal marketing books, including “The Ultimate Law Firm Associate’s Marketing Checklist,” and “We’re Smart. We’re Old. And We’re the Best at Everything.” Remember to ask him about how he recently negotiated the safe end of a 12-hour armed police standoff.

Contact him at [email protected] and 847.921.7677.

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